Danone's carton easy to tear for the convenience of consumers

Recently, zipper cutters are used on the micro-packaging of biscuits produced by Shanghai Danone Biscuits Co., Ltd., such as "Weizi" brand and "Sunlight Nutrition Breakfast". Relevant person in charge said that this move is designed to facilitate consumers to open packages. With easy tears, consumers can easily open the package and eat delicious cookies just by pulling it gently. In addition, in order to make it easier for consumers to eat for many times, and maintain the freshness, quality and taste of the products, “Virgin” cookies also use internal packaging. The use of aluminum plastic bags in the form of fresh-keeping bags, each package capacity of 80 grams. Danone's biscuits have always been at the forefront of similar products in the market sales, but for the sake of consumers in biscuit packaging, I believe it can win more consumers in one fell swoop. It is reported that the weight of Danone's biscuits is determined on the basis of a full market survey: "Weizi" brand biscuits and "Sunshine Nutrition Breakfast" and other biscuits are located in family packs, with a weight of 640 grams and 800 grams, respectively. In view of the fact that the biscuits are easily crushed and cracked during transportation, the packaging uses micro-crucible packaging with good compressive strength. Relevant person in charge did not disclose supplier information.

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