Recently, there is a heavy news for the bottle industry. The French company will promote the anti-counterfeiting of the bottle APP in Chinese nightclubs. The author mentioned many times the future development technology of the bottle, which is obviously in line with the development trend of the market. For evolving Internet technologies, Internet + will inevitably penetrate the field of wine packaging. For the bottle market, the future will be combined with the Internet +, it is worth our analysis and thinking.
First of all, bottle anti-counterfeiting technology is the first possible combination with Internet technology. This is mainly alcoholic counterfeit products. Although the anti-counterfeiting technology of wine bottle caps has been continuously strengthened, the counterfeiting of liquors has not been ideal. However, the development of technologies such as the mobile Internet and the Internet of Things can greatly enhance the threshold for wine bottle anti-counterfeiting. The future introduction of bottle anti-counterfeiting is an unstoppable trend. Second, the food safety of wine bottle packaging is followed. We know that products such as liquors and wines have great demands on various aspects such as temperature, year, humidity, and origin. Linking these indicators to the bottle via the Internet+ can dynamically present these important indicators to the consumer in real time. Finally, wine bottle packaging has the task of assisting in the promotion of product sales. For wine bottle packaging, promotional activities such as prizes and promotions through the Internet+ will present a very rich promotional approach.
In the future, the wine bottle packaging market will have more opportunities to collide with Internet+, and it is worth thinking more about our wine bottle packaging.
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