Recently, the well-known domestic education technology brand has introduced the “Shufu Plan†for the purchase of housing interest-free loans to internal employees, and adjusted the interest-free loan quota. Among them, Beijing, Shanghai, Guangzhou, Shenzhen and other first-tier cities, the first suite of interest-free loans increased from 300,000 yuan to 500,000 yuan.
Once the news came out, the industry inside and outside was applauded. Providing employees with interest-free loans and housing and other benefits, the Internet company represented by BAT is no longer news, but in the field of education and training, the future is the first to eat crabs. Especially in the current economic downturn, capital cold, and rising housing prices, this future welfare project has received much attention.
Analysts believe that the future welfare mechanism for employees highlights the strength of the company that cannot be underestimated and the confidence in the future development of the industry. More importantly, more and more talents are pouring into the education industry, which is bound to bring Change and evolution in the field of education.
300,000 cities with high housing prices cannot meet
In recent years, the cost of labor has shown a skyrocketing trend. In order to retain talents, major Internet companies have invested heavily in raising their salaries and benefits. With the development of the national economy, education, medical and other industries have also entered the cusp, and the demand for talents has become more vigorous. According to the "Education Industry Report" published by Deloitte, in 2015, the overall size of China's education industry was about 1.6 trillion yuan. It is expected that by 2020, this figure will grow to nearly 3 trillion yuan.
From investment and financing to the stock market, the concept of education technology is heating up, and the scale and frequency of investment are growing rapidly. In 2015, the influx of social capital entered the education industry directly or indirectly through investment, mergers and acquisitions and listing. According to relevant data, the number of investment cases in the education industry reached 270 this year, compared with 190 cases in 2014, which increased by 42%. The total investment amount reached 15.9 billion yuan, which is twice as much as the 6.1 billion yuan in 2014. There are many. At the moment when the "capital winter theory" is rampant, the education industry is retrograde, and it has opened a new entrance for the flow of excellent talents.
However, in contrast to the field of capital education, the status and treatment of Chinese teachers has not been significantly improved in recent years. At the end of last year, a special assessment report on teacher team construction issued by the Ministry of Education pointed out that compared with other industries, Chinese teachers' wages were not high and wage growth was low, which failed to reflect the status of teachers as professionals.
Public schools are limited by the system, and the issue of improving the treatment of teachers cannot be resolved immediately. In the private schools, education and training institutions with relatively flexible human rights and powers, the accelerated development of the industry has made it a breakthrough in improving the treatment of teachers.
As a leading company in the education industry, the future has been continuously expanding the employee's welfare map, and has established more than 10 kinds of benefits including five insurances, one mutual fund, and other legal holidays, statutory annual leave, welfare annual leave, marriage leave, maternity leave, etc. 11 holidays. At this time, the upgrade of the “Baofu Project†can be described as “one arrow and two sculpturesâ€. It not only stabilizes the workforce with a perfect welfare system, but also announces its long-term optimistic confidence in the education industry through large-scale investment, and throws an olive branch to outstanding talents.
It is reported that all formal teachers and employees who have worked in the future for three years, who meet the relevant conditions and who purchase the first set of housing for the employees' social security, can apply for interest-free loans to the company by submitting relevant information as required.
Education industry ushers in the talent bonus period
Private education is welcoming another golden age. Since the beginning of this year, the "comprehensive two-child" policy and the "Private Education Promotion Law" have been waiting for good news, and the capital market has seen a significant increase in the number of educational industry events. At present, nearly 70 educational enterprises have been listed in the new three-board market.
The booming industry has brought strong talent demand. According to the 2016 China University Student Employment Report released by the Michaels Research Institute, the two occupational categories with the largest increase in social demand for college graduates in 2015 are “Primary and Secondary Education†and “Internet Development and Applicationâ€. With the development of Internet + education, the education industry will continue to change and reshape. How to attract outstanding young people to participate in education has become a common proposition of educational enterprises.
At the National Science and Technology Innovation Conference held recently, Huawei’s President Ren Zhengfei pointed out that “the only way out for developing science and technology is education, and only educationâ€, and called for “making teachers the most glorious profession, becoming the yearning for outstanding youth, using the best People go to train better people."
Yu Minhong, Chairman and CEO of New Oriental, has repeatedly urged the improvement of the treatment of teachers in private schools, emphasizing the mission and sentiments of educators. Good future founder and CEO Zhang Bangxin is boldly suggesting that the income of star teachers should be allowed to reach or exceed the income of entertainment stars. Education is the acceleration of social development and the hope of the future of the country. "Only when the whole society recognizes the value of teachers and raises the income of teachers, more top talents will be engaged in education and education will be more dignified." It is understood that the salary level of good future teachers has always been higher than the industry average.
At present, China's demographic dividend is gradually decreasing, and improving the quality of the labor force has become the key to comprehensive national strength competition in the future. It is inevitable to be able to shoulder this mission.
Attracting talents to teach, dispelling their worries, and making educators more comfortable... Catering to new educational changes, education companies represented by the good future and New Oriental have taken an important step in change. Under the demonstration effect of this industry, I believe More and more educational institutions will join this team, the value of education practitioners will be redefined, the attractiveness of the education industry will be greatly enhanced, and the era of talents for education is coming.
Source: Network
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