1. Project background:
In today's world, branding has become the development goal pursued by many companies. Although good brands have many advantages, they have also become the target of counterfeiters, especially the phenomenon of counterfeiting in the food industry. Food safety is related to national economy and people's livelihood, so the country has always attached great importance to it, and in order to protect their own interests, enterprises have spared no expense to adopt advanced technology to prevent counterfeiting. RFID, a new high-end technology in the 21st century, is playing an increasingly important role in the safety protection of the food industry due to its superiority to conventional technologies. Fine wine has always been the primary target of counterfeiting crimes. Using RFID technology for anti-counterfeiting can solve some practical problems that ordinary anti-counterfeiting technology cannot solve.
Second, the actual function of the anti-counterfeiting traceability system
1) Real-time data entry during the entire product life cycle of production, quality inspection, warehouse, logistics, sales, etc., is conducive to comprehensive management. Statistical analysis of the new trends in the high-end liquor consumer market to provide a basis for decision-making for the next step of research and development of new products;
2) Combine with radio frequency identification technology to realize non-contact, long-distance automatic identification, greatly improving the efficiency and accuracy of enterprise logistics transportation;
3) Comprehensive use of material anti-counterfeiting, digital anti-counterfeiting, electronic anti-counterfeiting, and printing anti-counterfeiting technologies is very suitable for anti-counterfeiting of high-end consumer products.
3. Structure diagram of anti-counterfeiting traceability system
The RFID anti-counterfeiting traceability system is composed of an electronic tag, a data collection system, a reader (front-end processing system) and a database software platform (back-end processing system). The front-end and back-end processing systems complement each other, build system integration, and run through the entire process of commodity production and circulation, and finally realize the anti-counterfeiting trace function.
4. System characteristics:
RFID anti-counterfeiting traceability system is a huge system. Combining traceability for anti-counterfeiting is the fundamental difference from traditional anti-counterfeiting. Both counterfeiters and counterfeiters can be eliminated in terms of cost and technical strength. As a database software platform that supports this overall system, it is more efficient, stable, and secure: it has millisecond-level responsiveness and can handle high concurrent access in a timely manner; it provides external services 24/7 to ensure the stable operation of the entire system; Adopting anti-virus, anti-hacking, and authoritative data recovery application software and tools to ensure system security.
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