The 100 billion market in the children's toy market, Andrewney, is favored

According to the survey data of the Baby Industry Association, the average cost of Chinese children on toys is 500 yuan. With the increasing number of parents who became parents after the 80s and 90s, and the opening of the second-child policy, this level of consumption will continue to increase. At present, there are at least 220 million children in China, and each child is calculated according to a minimum of 500 yuan, and the sales of the children's toy market can exceed 100 billion yuan. In 2016, the Italian toy company Andrewny was widely loved by the baby when he came to China.

The 100 billion market in the children's toy market Andrewny is favored

In 1967, Mr. Mario Androni founded Andrewi. The factory is located in Novara, Lombardy, Italy. It has more than 50,000 square meters of factory and warehouse and more than 200 employees. At the beginning of its establishment, the company specialized in the processing and research and development of plastic raw materials. Since 1974, it has been involved in the production of children's toys. So far, it is one of the top three toy manufacturers in Italy.

The 100 billion market in the children's toy market Andrewny is favored

Andrew's products are rich in products, with a wide range of products, and have many independent copyrights. They also have official authorizations for cartoon characters such as hello kitty, peppa pig, and tweety. The series of toys and building blocks produced by the company are well received and sold to more than 60 continents. country.

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