Whole wood homes enter the regional market to see the third and fourth line towns in the next decade

Before 2011, the situation in the cabinet market was great. However, since the second half of 2011, the cabinet industry has faced a continuous downturn in sales, and cabinet companies and dealers have suffered. After nearly two years of bitterness and waiting, in the first half of 2013, the macro economy gradually recovered, and the cabinet industry was quietly changing. With the continuous deepening of urbanization construction, the property market in various places has risen again, and the downstream cabinet industry has also ushered in a more favorable development opportunity. In the face of opportunities, cabinet makers must re-examine themselves in order to be reborn.

Cross-border management, seeking transformation

During the downturn in the past two years, the growth rate of cabinet companies has slowed down, and competition within the industry has entered a vicious circle. In order to reduce costs, many companies have not hesitated to lay off employees and reduce material requirements. This has become the norm in the industry. In 2013, the real estate market began to pick up, coupled with the increasing demand of urban residents for the living environment, bringing huge demand to the first- and second-tier urban home market. "Cross-border integration, mode change" has become a new bright spot in the industry. Cabinet manufacturers in Changchun are also actively seeking new growth models. For powerful manufacturers, cross-border has become their next strategic decision.

Single-operated cabinet products can no longer meet the pursuit of the cause of the manufacturer. The market situation also shows that the current mainstream consumer groups have higher requirements for the personalization of household products. When choosing home products, they began to focus on diversified overall household products. This consumer trend has prompted cabinet makers to change their business strategies.

Whole wood home enters regional market

Since 2012, whole wood homes have appeared frequently in various pan-home exhibitions. Some companies and dealers have seen this business opportunity and started to invest heavily. The development trend of the whole wood home is very strong, and now it has occupied a dominant position in the home industry. From the consumption level, the whole wood home is actually a high-end consumer market. In the Changchun area, because the local consumption level is not very high, the high-end market consumption power is relatively weak, which limits the development of the whole wood home. Therefore, dealers need to maintain a cautious attitude when introducing whole wood homes.

The whole wood home is centered on “wood” and is guided by “all”. The climate in Changchun is cold and dry, and the sand is large. Wood products are prone to fire in this environment. This is also a factor that ordinary households pay very much when purchasing home products, which also affects the sales of whole wood homes in Changchun. Introducing whole wood homes, manufacturers should not blindly follow the trend, but should proceed from their own decisions.

At present, the Changchun whole wood home market is not mature enough, and some high-end customers have more urgent needs for the whole wood home. This is also the stage where any new things must pass at the beginning of Meng Meng. The enterprises that take the lead in entering the whole wood home will inevitably face more risks. Once the market matures, these companies will also receive the most benefits. How to choose, but also the company itself.

Channel change, look at towns in the next decade

In the first and second tier cities, the cabinet market has become the buyer's market. For cabinet manufacturers to get higher returns, they must aim at the broader third- and fourth-tier cities and urban markets. At this point, the channel transformation has become an urgent problem for cabinet manufacturers. The promotion of urbanization construction provides an opportunity for cabinet manufacturers to change channels and advance into the urban market. In the next decade, urbanization will be the general direction of economic development, which will provide a new stage for many industries. Cabinet makers must work hard to seize this opportunity to increase market share.

The urbanization construction in Changchun is very fast. Cabinet manufacturers must formulate product strategies, channel strategies and investment strategies in a targeted manner to differentiate themselves from the first- and second-tier cities, and to open up the urban market flexibly and effectively, so that they can be invincible.

Today, the country's urbanization construction is in full swing. It is imperative for the cabinet industry to sink. Only by creating a new model can enterprises achieve sustainable development.

Round Fire Pit Burner

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