According to the needs of the American psychologist Maslow proposed theory and modern high-speed development of packaging science and technology to analyze and explore the future of China's sustainable development of packaging design trends.
Suitable for highlighting individual product packaging design
Personalized packaging design is a kind of design method that involves a wide range of impacts. It mainly focuses on different design methods adopted by supermarkets, warehouse sales, etc. due to different sales environments and venues. Whether it is for the corporate image, the product itself or the social effects have a great influence and influence.
The shape and performance of the packaging image are toward the natural and lively humanized and organic formative development. The packaging personality quality and unique style are given to attract consumers. When designing, it must be systematically considered, and the actual situation should be analyzed differently, considering various factors. Such as the use of wine barrel modeling "wine cask wine" packaging design, the use of local folk theater face modelling of the "safe wine" packaging design, the use of laughing Maitreya Buddha shape "open laugh wine" packaging design ... bionic Personalized styling and packaging design, its concept is unconventional, distinctive, prominent, and visual effects are very strong. Such goods are packed on a variety of shelves and are very likely to attract consumers' interest and be accepted by consumers.
Green packaging design suitable for environmental protection
The 21st century is a century of environmental protection. Modern packaging design will continue the concept of green packaging design proposed in the 1980s and 1990s for a long period of time.
The rapid economic development has accelerated the destruction of the natural ecological environment. With the improvement of people’s living standards, various types of packaged solid waste have increased as people’s demand for goods has increased.
According to statistics, in 1998 China produced 18.13 million tons of packaging products, and 70% of packaging products were discarded after use. Discarded packaging waste exacerbated environmental pollution. The environmental problems caused by packaging have become increasingly prominent. People are committed to researching new packaging materials and environmentally friendly design methods to reduce the environmental problems caused by packaging wastes.
Innovations in packaging materials, such as: pulp molding packaging materials for thermal insulation, shock protection, impact resistance and perishables; decomposable materials made of synthetic resin mixture of plant shells; natural starch packaging materials; autodegradable Packaging materials; in the design to reduce the late difficult to decompose the material used for packaging, try to use lighter weight, small size, easy to crush or flatten, easy to separate materials; as much as possible without the use of biological and chemical effects easily degenerate The materials are used to minimize the total use of materials while ensuring the protection, transportation, storage, and sales of the packaging.